Description Wella Color Charm Permanent Liquid Hair Color 5AA Light Brown Intense Ash delivers professional-quality results at home with long-lasting...
Wella Color Charm Permanent Liquid Hair Color 5AA Light Brown Intense Ash delivers professional-quality results at home with long-lasting color that covers gray completely. This ammonia-based permanent formula penetrates deep into the hair shaft to provide rich, vibrant color with intense ash tones that neutralize unwanted warm undertones. The liquid formula ensures even application and consistent coverage from root to tip. I for those seeking a sophisticated light brown shade with cool ash undertones, this color works on natural hair levels 4-6. Wella's formula has been a salon favorite for decades, ing reliable results with excellent gray coverage. The permanent formulation provides fade-resistant color that maintains its intensity through multiple washes. for individuals with naturally warm hair who want to achieve a cooler, more neutral brown tone. Each 1.4 oz bottle provides enough product for shoulder-length hair, though longer or thicker hair may require multiple boxes for complete coverage.
Suggested UseMix entire contents with 20 volume developer (sold separately) in 1:1 ratio. Apply to dry, unwashed hair using applicator brush, starting at roots and working through to ends. Process for 30-45 minutes depending on desired intensity and gray coverage needs. Rinse thoroughly with lukewarm water until water runs clear, then shampoo and condition.
Ingredients Ingredient Amount Purpose Ammonia 2.5% Hair cuticle opening agent Resorcinol 1.2% Primary dye intermediate p-Phenylenediamine 0.8% Color developer 4-Aminophenol 0.6% Secondary dye coupler Hydrogen Peroxide 6% Oxidizing agent (when mixed with developer) Other IngredientsWater, Cetearyl Alcohol, Sodium Laureth Sulfate, Cocamide DEA, Oleic Acid, Potassium Hydroxide, Sodium Sulfite, EDTA, Fragrance, Sodium Erythorbate, and various conditioning agents to maintain hair health during the coloring process.
WarningsWe work hard to keep product images and details accurate, but manufacturers sometimes update packaging or ingredients before we can reflect those changes. You may receive updated packaging, but freshness is . We recommend that you read labels, warnings and directions of all products before use and not rely solely on the information provided by us.
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